Copywriting Projects – E-Commerce, TV, & Social

Your go-to for smart, high-converting product copy

I’ve written copy across live shopping, e-commerce, and packaging for multiple brands. Whether it’s an HSN insert or a TikTok caption, I make sure everything feels on-brand, drives engagement, and contributes to conversion—while staying clear and compelling.
Key Contributions:
  • Wrote on-air talking points, product cards, and insert copy for Relli’s HSN launch
  • Worked on Lifestyled, a twice-weekly live show on Market.live, contributing to scriptwriting, prop styling, and overall product presentation for nearly 2 years
  • Assisted in set design and production for live shows across QVC, HSN, and Market.live—including product styling, signage coordination, and on-set support
  • Maintained brand voice across all channels: from Instagram captions and TikTok overlays to Shopify pages, Amazon listings, and packaging copy
  • Played a key role in launching product campaigns across Sergio’s, Relli’s, and Sigma Beauty
  • Helped manage brand assets, organize content libraries, and streamline cross-platform messaging across digital, print, and live formats