Sergio’s Shopify Website Build
• Built the entire e-commerce site from scratch — homepage layout, product structure, and backend setup
• Connected Shopify to Faire, TikTok Shop, 40 Boxes, Amazon, and 3PL integrations

Sergio’s TikTok Shop + Influencer Strategy
• Created a 10-week TikTok Live calendar with themes, bundles, and featured products
• Managed influencer outreach and affiliate tracking across platforms

Packaging + Inserts for QVC Launches
• Wrote and helped design packaging sleeves, branded inserts, and gift box layouts for products launched through QVC under Broadcast Brands
• Developed all consumer-facing messaging, including product titles, ingredient highlights, and usage or care instructions
• Collaborated with designers, printers, and vendors to ensure packaging aligned with brand standards and QVC requirements
• Managed approvals and timelines to meet QVC’s production deadlines and fulfillment needs
• Experience aligns closely with tarte’s launch process—bridging creative, production, and operations to deliver retail-ready packaging

Walmart + Amazon Retail Management
• Created and uploaded 25+ listings from scratch for charcuterie kits, sauces, ravioli, and boards
• Wrote SEO-optimized titles and descriptions; uploaded full image sets, nutritionals, and alt shots
• Managed backend data — GTINs, weights, dimensions, inventory levels, and category mapping
• Resolved listing errors and compliance flags in Seller Center with internal and vendor teams

40 Boxes Product Onboarding
• Uploaded listings with 5-image formatting and ingredient panels
• Created digital ZIP folders and managed vendor approvals for content

Relli’s HSN Holiday Launch
• Wrote all consumer-facing copy for HSN debut — product titles, gift messaging, and insert content
• Assisted in on-air setup, styling prep, and visual direction

Sigma Beauty QVC UK + TikTok Shop Support
• Traveled to the UK for Sigma’s QVC segment — assisted with production, prep, and live logistics
• Helped structure TikTok Shop bundles and internal launch documentation

Bloomeffects QVC On-Air Segment
• Supported product layout, show prep, and live execution during QVC segment

Market Live Events
• Helped run a lifestyle-style Market Live brand featuring all 15 vendor brands under Broadcast Brands
• Styled product displays and managed layout, prop flow, and vendor sequencing
• Provided real-time support for on-air talent, production, and set transitions